Bowers & Wilkins

Automotive · 2025 · Art Direction

In collaboration with

Susanna Kosa

YEAR

2025

DISCIPLINE

Art Direction

DETAILS

In collaboration with filmmaker Susanna Kosa, I developed a series of three films for BMW and Bowers & Wilkins, exploring the integration of the Bowers & Wilkins Diamond Surround Sound System into the fully electric BMW i5.

The chapters — Partnership, Design, and Technology — turn the vehicle into a stage for immersive storytelling. Using controlled "exploded" views, the outer shell of the car dissolves, isolating the interior in a suspended, abstract space. Transparent elements like seats and dashboard components create a kind of X-ray vision, revealing the speaker layout and acoustic architecture within.

This project blends cinematic narrative with precise 3D design to visualize the intersection of innovation, sound, and motion — all with a clean, modern aesthetic tailored to a premium brand experience.

Sound design by Lukas Hasiba brought the animations to life with depth, rhythm, and emotional tone.